Real learning is a part of the work, not apart from it.
Innovation is the engine to advance organizations today and although conversation is key to spurring creative thinking and innovative action, it is naive to think that just having more conversations where information is shared and people collaborate is enough. These conversations, often spontaneous, can be unconsciously valuable but we should strive for dialog if we want to see growth.
"[Dialog is] a conversation in which the intention is to generate something in the conversation itself that did not exist in any one of the participants before the conversation began."
- Michael McMaster, The Intelligence Advantage
Dialog is not debate or discussion and its not brainstorming. Dialog calls for strong discipline to refrain from judging, and reacting. It's having the ability to hold fast to a position of listening and for raising more questions that add to the conversation rather than trying to end it with answers.
Dialog is the stream that carries knowledge. And like knowledge itself, it too is ever expansive and ever flowing.
Knowledge doesn't exist with in us but rather it exists between us in our [conscious] conversations [dialog].
The barrier to more dialog is innately a human condition; we are competitive. Our business hierarchies only serve to reinforce this by rewarding those with quick wit, quicker ideas, and for being the loudest voice in the room. Social Media however is a great equalizer, it can support dialog; a conversation for innovation. Social Media provides an important buffer to this human condition, one of time and space. This buffer allows for (but can't guarantee) reflection; a pause. In social tools I can write my response immediately but I don't have to hit submit immediately. I can sit idle and wait for those societal reinforced and rewarded behaviors to pass and use my response to seek clarity rather than try to provide it.
As always, the technology can only support the practice of dialog. This behavior, like most, is best learned through experience, practice, and reflection. Yet it must also be modeled and supported by leadership; those that hold innovation so dear... and where better for them to do it than in the tools that make the practice most visible.
In a previous post I explored the idea that a form of learned helplessness is to blame for executives and L&D's inability to accept and embrace social & informal learning in their organizations. Simply put, my argument was that after years of "control" by formal learning (public education, higher education and training organizations) there may be a well entrenched belief that the only path to learning is via push methods.
I believe that another related issue may be at play - Cognitive Dissonance. If you're unfamiliar, this is the mental stress that results from having conflicting cognitions such as when a cigarette smoker reacts to dramatic data on lung cancer rates with a "eh, gotta die someday." Or a person, having the belief that abortion is an abomination, can justify voting for the pro-death penalty candidates. Or the religious zealot who exclaims that when doomsday didn't arrive as planned, it must have been due to their strong beliefs.
Simply put - the more one invests in an idea/ belief, the stronger one works to justify their position on that issue.
When you think about the amount of money, time and staffing that's pumped into formal learning in the face of more and more research showing how ineffective it can be, it's no wonder only the most progressive are able to break their shackles to traditional training and L&D approaches. Those with more conflicted cognitions engage in the simple act of dismissing the evidence. Do they eliminate or discount the other argument because they are justifying the investment?
If there is something to this then simply throwing more data at them isn't the solution as it may only serve to solidify their entrenched position.
I stumbled upon this short research on AIDS prevention summary which was challenging the notion of education alone to curb dangerous sexual behavior. In the study the evidence showed that educational efforts that induced fear were not enough to change young people's behavior. The youth agreed that AIDS was a problem, just not that it was their problem. The approach then was to make a departure from the fear campaign and instead to create a form of cognitive dissonance by exposing their own hypocrisy to get them to practice what they preach.
The results indicated that those who were put in a position where they had to address their own contradictions were more likely to take corrective/positive action to rectify it.
When it comes to a lack of support for social and informal learning, the fact is most leaders (corporate and L&D alike) do not engage in formal learning themselves yet they support its use as the default, and often only, means to improve worker performance - Hypocrisy?
I agree that in many cases, when given the opportunity, small proof of concept informal/social learning pilots can produce good data and should not be abandoned as an approach. However, maybe the AIDS behavior modification approach holds an opportunity for changing organizational learning strategy and investment. If yes, then the question is: How do we help our leaders to do more self-reflection to expose their hypocrisy?